NEW YORK, NY–(Marketwire – Dec 27, 2012)
PM Digital (www.pmdigital.com), the digital division of the integrated marketing agency Paradysz, with blue-chip clients across retail, publishing, financial services, technology and non-profit sectors, today named Suzy Sandberg to the new position of President of Global Digital Media. Ms. Sandberg will continue to report to Chris Paradysz, CEO of PM Digital. Michael Flanagan will replace Ms. Sandberg in the position of President of PM Digital.
In this new position, Ms. Sandberg will be responsible for expanding PM Digital’s capabilities in display and mobile, as well as the agency’s international footprint. In this role, she will lead the build out and integration of these capabilities across the agency’s offerings. She will provide strategic marketing counsel on key agency accounts in the same capacity she has in the past and will continue her role on the company’s Executive Board. This move comes on the heels of the highest YOY growth PM Digital has experienced since it was established.
“I am extremely proud of what we have accomplished,” said Suzy Sandberg. “With search, social, display, and all the other channels converging — facilitated by the emergence of mobile — I am thrilled to continue to lead the company’s investments in new areas and to work with our clients and the account teams that support them.”
CEO Chris Paradysz has also appointed twenty-year veteran and former CFO of the company Michael Flanagan as Ms. Sandberg’s replacement as PM Digital’s President. Prior to joining the agency, Flanagan held C-level and President positions with TMP Directional Marketing and Monster Worldwide. Mr. Flanagan will be responsible for overseeing and leading the division’s various existing business units and account teams, as well as the agency’s ongoing focus on operational excellence required to meet the evolving needs of our clients.
Mr. Flanagan said, “I am honored to assume this role. I look forward to continuing PM Digital’s tradition of providing our clients with outstanding solutions, service, and innovation to ultimately help PM Digital achieve its next phase of growth.”
According to Paradysz, “Suzy was instrumental in leading and building what PM Digital is today and her entrepreneurial skills are a perfect match for our accelerated investments in mobile and display, as well as our global capabilities. Likewise, Mike’s combination of business management, strategy and operational expertise will enable us to build on our past successes and expand our abilities for clients. I’m excited that they get the benefit of both Suzy’s and Mike’s talents which continues our long-standing tradition of creating opportunities from within the organization.”