Product Ads in Amazon Marketplace

You may have noticed some new changes in Amazon Marketplace. The CSE recently added product ads, sorted by total cost, to their offer listing pages. While these ads have actually been [...]

PLAs during the Holidays

It’s that time of year again; back to school campaigns are peaking and many retailers are in the midst of their second most important season of the year. Yet, despite the date on the calendar, [...]

August is PLA Appreciation Month

Retailers across the board have been seeing the positive impact on volume and ROI fueled by implementing Google Product Listing Ads into their campaigns. PLAs are dominating CSE competition and [...]