IBM’s Silverpop Silver Lining

In early April, IBM confirmed their acquisition of tech company Silverpop, for their cloud marketing platform. Silverpop’s proprietary technology seamlessly integrates user interactions across [...]

Email is Alive and Well

Everyone loves to pontificate about the death of email. It’s been dead or dying now for the past 15 years, with some other shiny object ready to takes its place as the de facto global [...]