Will 2015 Be the Most Social Shopping Season Yet?

PM Digital’s Toni Box provides some social media strategies to MultiChannel Merchant for this holiday season.

With social media platforms continuing to evolve and offer greater enhancements to brands, the overall impact of social may be its most prominent yet during the upcoming 2015 Holiday. Whether consumers can truly evolve their mentality from “social” to “buying” remains to be seen; nonetheless, active engagement on social is critical for brands that want to excel at reaching their customers. Take a look at these strategies for leveraging social media marketing during the holiday shopping season…

Read the full article on MultiChannel Merchant here.

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