Chris Paradysz

CEO / FOUNDER

Marketing Scientist | Digital Activist | Industry Speaker | Musician
As CEO/founder of PMX Agency, Chris is responsible for the strategic leadership and growth of the company. Under his direction, PMX has grown into a leading global performance marketing agency with prominent clients across all sectors. With a need for constant innovation, Chris devotes significant time to developing the team’s strategic skills and leads the curriculum and investment roadmap for generating future disciplines. With over 25 years’ experience, Chris has helped shape the industry through his work with key associations and frequent speaking engagements across several partners, including the ANA/DMA, Google, NEMOA, SEMPO, Intersect Retail, WWD and more. Chris is also a regular contributor to Ad Age.

SPEAKING ENGAGEMENTS

PMX Agency ConnectxPerform
Capturing the Changing Consumer

Women’s Wear Daily’s Digital Forum NYC
Assumptions are Dangerous. Conclusions Are Lethal: A Look at the Changing Luxury Consumer

Intersect Fashion
I am the New Luxury

Glossy Forum
I am the New Luxury

luxury daily

Luxury Daily Luxury FirstLook
The Threat from Premium Brands to High-Luxury

PMX Agency ConnectxPerform
The Laws of Friction

Request for Speaking
Chris brings his unique perspective and experience to every speaking opportunity. Contact him to discuss in more detail.

CONTACT

PRESS & WRITING

adage

“We Are Not Just Data, We Are Human Beings”

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adage

“Marketplaces: Embrace Or Maneuver Around. Ignore? Peril”

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digiday

“The drop culture is now ingrained in the consumer buying psyche.”

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wwd

“Dangerous assumptions, lethal conclusions.”

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adweek

“By applying data science, brands are trying to answer three fundamental questions.”

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glossy

“The Nordstrom customer is very fashion forward and is a much different audience, but how the product resonates with that audience will be a huge part.”

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glossy
digiday

“Having a change agent who can come in with gravitas for a brand that needs it is a positive.”

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adweek

“Beauty in general is really at the forefront, and sports is starting to get there as well.”

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luxury daily

“Defending your brand is as much a part of our responsibility as telling the stories in the traditional ways to connect emotionally with what is so special and core to that product.”

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luxury daily

“It’s not about price cutting – it’s creating the allure around a product that gets to the heart of who their customer is, and what they really want.”

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retail dive

“In today’s luxury market, those who are thriving are those that are connecting the social and online experience with the lifestyle experience of the brand.“

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wsj

“Snapchat … its performance for advertisers is suspect and the platform isn’t delivering the experience equivalent to its main competitor, Instagram.”

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retail dive

“Digital is really an accelerator for luxury, but sometimes the ability to shift to digital has been a bit more stifled in this industry than others.“

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fastco

“They’ve been careful not to pollute the brands they’ve built or acquired.”

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glossy

“They’re owning ‘middle luxury.’  Now, the challenge is the continuity of the vision of the brands and merchandise.”

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MUSIC

one louder

The band founded in 2012 by industry friends, Chris Paradysz and Rob Stagno, features a fusion of PMX Agency associates and professional musicians alike.

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REQUEST FOR SPEAKING

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